L.I.C., N.Y., April 14th 2009 – NY-based electronic industry leader ECTACO, Inc. has just announced that in addition to the original range of TXT, fb2, PDF and jpg file support, jetBook now boasts support for books encoded with ePub, Mobipocket, PRC and RTF formats.
"The synergy between technology, content, and usability grows stronger with each new iteration of the jetBook platform as support for additional new file formats are introduced. ECTACO is the only company to provide consumers with instant access to information and entertainment in a nearly unlimited range of file formats," said ECTACO President and CEO David Lubinitsky. "By providing support for the widest choice of e-book formats as well as the largest selection of available display languages, jetBook expands the range of content offered to its users and provides access to the information that helps make them more competitive and keeps them informed no matter where they go."
Compared to its closest rivals, the ECTACO jetBook is smaller, lighter, and more powerful than either the Sony eReader or the Amazon Kindle. And unlike the competition, jetBook features immediate, artifact*-free page turn without the annoying screen flashes that cause eyestrain.
A recent agreement between the company and superstore retailer Bed Bath & Beyond, makes it possible for consumers to find its products more easily and get some of the best deals around on the company's new jetBook. The first shipment with more supported formats will be available in Bed Bath & Beyond retail stores and on its Web site at the beginning of April. Each jetBook will be loaded with bonuses including a one hundred classic English and Spanish books with Bibles so customers can start reading right after purchase without any delays.
Ectaco has plans to distribute the jetBook at over 900 Bed Bath & Beyond stores across the United States and Canada by the end of 2009
* "Artifacts" are the bits of text which remain on the screen after an update on pages which use electronic ink displays.